10
July
2010
The Academy of Marketing 2010 Conference, entitled Transformational Marketing, took place between the 6th to the 8th July 2010 at Coventry University.
In this closing plenary session, Professor Emeritus Michael Baker discusses Transformational Marketing and Social Business.
To find out more please visit http://www.am2010.org
coventryuniversity
Coventry University, Academy of Marketing 2010
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10
July
2010
The Academy of Marketing 2010 Conference, entitled Transformational Marketing, took place between the 6th to the 8th July 2010 at Coventry University.
In this talk entrepreneur Rachel Elnaugh discusses the role of transformational marketing on the future of businesses and brands.
To find out more please visit http://www.am2010.org
coventryuniversity
Coventry University, Academy of Marketing 2010
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10
July
2010
The Academy of Marketing 2010 Conference, entitled Transformational Marketing, took place between the 6th to the 8th July 2010 at Coventry University.
In this talk Professor Russell Belk discusses benign envy.
To find out more please visit http://www.am2010.org
coventryuniversity
Coventry University, Academy of Marketing 2010
Comments |
10
July
2010
The Academy of Marketing 2010 Conference, entitled Transformational Marketing, took place between the 6th to the 8th July 2010 at Coventry University.
This roundtable discusses Corporate Social Responsibility from a number of perspectives and includes representatives from IBM, Severn Trent and United Arab Emirates. It is chaired by Sir John Egan.
To find out more please visit http://www.am2010.org
coventryuniversity
Coventry University, Academy of Marketing 2010
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10
July
2010
The Academy of Marketing 2010 Conference, entitled Transformational Marketing, took place between the 6th to the 8th July 2010 at Coventry University.
David Thorp and Thomas Brown from The Chartered Institute of Marketing discuss the issue of Improving Marketing Capability in business.
To find out more please visit http://www.am2010.org
coventryuniversity
Coventry University, Academy of Marketing 2010
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10
July
2010
The Academy of Marketing 2010 Conference, entitled Transformational Marketing, took place between the 6th to the 8th July 2010 at Coventry University.
This talk was delivered as part of the Doctoral Colloquium that took place alongside the conference. Professor Emeritus Michael Baker offers advice on defending your dissertation at the viva.
To find out more please visit http://www.am2010.org
coventryuniversity
Coventry University, Academy of Marketing 2010
Comments |
10
July
2010
The Academy of Marketing 2010 Conference, entitled Transformational Marketing, took place between the 6th to the 8th July 2010 at Coventry University.
This talk was delivered as part of the Doctoral Colloquium that took place alongside the conference. Professor Adamantios Diamantopoulos discusses establishing rigour in the PhD process.
To find out more please visit http://www.am2010.org
coventryuniversity
Coventry University, Academy of Marketing 2010
Comments |
10
July
2010
The Academy of Marketing 2010 Conference, entitled Transformational Marketing, took place between the 6th to the 8th July 2010 at Coventry University.
This talk was delivered as part of the Doctoral Colloquium that took place alongside the conference. Professor John Cadogan and Professor Nick Lee discuss their model for making sure you get published.
To find out more please visit http://www.am2010.org
coventryuniversity
Coventry University, Academy of Marketing 2010
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27
May
2010
John worked at the meteorological office at Manchester Airport for two years from 1970 before studying Applied Physics at what is now Coventry University. From 1980 he worked at the Nottingham Weather Centre, presenting his first forecast for Radio Lincolnshire, then further forecasts for Midlands Today. In 1985 he became a national forecaster on the BBC.
coventryuniversity
Coventry University, Coventry Conversations, Environment
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11
May
2010
Richard Keeble is a director of the Institute of Communication Ethics and co-edits their quarterly journal, Ethical Space. He is on the editorial board for a number of international journals.
Here he discusses the role of peace journalism in challenging key issues around war and contemporary culture.
coventryuniversity
Coventry University, Coventry Conversations, Sociology And Social Issues
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